STEVE SOBOROFF Steve Soboroff
FOR MAYOR OF LOS ANGELES
Steve Soboroff for
Mayor of Los Angeles
15477 Ventura Blvd.
Suite 300
Sherman Oaks, CA 91403

Campaign Headquarters
Phone (818) 981-9317
Fax (818) 981-9550
Email
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Phone (818) 905-5420
Steve delivers a speech at the Radisson hotel.Steve with two members of the USA Gold Medal winning Women's World Cup Soccer Team.
Top: Steve delivers a speech at at the Valley Radisson hotel during the second Soboroff for Mayor Volunteer Festival, which drew 300 participants.

Bottom: Steve with two members of the USA Gold Medal winning Women's World Cup Soccer Team.
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PRESS ROOM
Date: October 03, 2000
Contact: Campaign Headquarters
info@soboroffformayor.com
(818) 981-9317

Soboroff Credited With Making the Alameda Corridor Project Happen (8/94)

August 5, 1994

Via FAX and U.S. Mail

The Honorable Richard J. Riordan
Mayor, City of Los Angeles

Dear Mayor Riordan:

We are delighted that agreement in principle has been reached with Union Pacific. You have a victory and we congratulate you, knowing you were directly involved. We believe it can benefit everyone.

We were pleased to be able to be of assistance in the final steps. We made concessions because we trust Steve Soboroff. You made a brilliant decision putting Steve on this matter. With his persistence, his charm and goodwill, his creative negotiating skills and perspective, and his unflappable honesty, he made a deal lesser men could not have made. Steve is a prince who will continue to be an enormous asset for you.

Please let me urge you, however, to let him honor his personal commitment to stay involved in the critical substantive negotiations. As you know from your own experience, a transaction this complex and difficult isn't done until the fat lady sings and all the documents have been signed. We have many difficult days of negotiating left and without Steve Soboroff there at important times this transaction still could flounder.

Sincerely,

R.F. STARZEL
Vice Chairman
Southern Pacific Lines

Link: Alameda Corridor Project Information

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